About Kinspiration

Kinspiration is your strategic partner, fractional CMO, and execution ally — helping founders bridge the gap between vision and results. We believe marketing should be smarter, simpler, and built to drive real growth.

From Kalamazoo to Detroit, Chicago, Grand Rapids and beyond.

“Our first-step analysis provides the high-value insights needed to scope your marketing needs and define a strategic roadmap. Custom solutions, deeper research, and execution are part of a paid engagement.”

The Kinspiration Story

Based in Kalamazoo, Michigan, Kinspiration helps small and midsized businesses across Grand Rapids, Lansing, Ann Arbor, Detroit, Chicago, and beyond. From branding and websites to social media and strategy, we design solutions that adapt and perform.

We partner with businesses from Grand Rapids to Lansing, Detroit to Chicago always bringing the same clarity, creativity, and partnership-driven approach.

How We Lead

We blend creative vision with technical precision, ensuring every choice supports both your brand and your bottom line.

Why We’re Different

Most marketing agencies stop at campaigns. Most consultants stop at advice. We bridge the gap. With senior-level experience in market research, brand management, portfolio strategy, and executive-level marketing, we act as your fractional CMO and execution partner.

Fresh Perspective, Deep Experience

Being a new agency means we’re hungry, agile, and fully invested in every client’s success every client, our top priority. While Kinspiration is new, our leadership brings years of hands-on marketing experience.

We bring senior-level experience in market research, brand management, and executive-level marketing paired with the agility of a lean, specialists-backed agency. Our approach is shaped by Michigan roots and a commitment to helping businesses grow across the region and beyond. You get the best of both worlds: fresh ideas, proven strategies, and a partner who treats your business like our own.

Results That Speak

From repositioning national brands to launching new products, our work delivers measurable impact across industries:

National Bakery Solutions Provider - +5% category growth and +30% website traffic through product portfolio strategy and content creation.
Global Wellness Brand - +45% U.S. sales growth and 28% CAGR with a nutrition launch and digital engagement campaign.
Leading Market Research Firm - Improved media ROI and sharper strategy through advanced shopper insights and ROI modeling.

These results reflect our ability to combine data-driven insights with creative execution helping clients grow, connect, and lead in their markets.

What Drives Us

Mission

To make marketing simple, effective, and accessible for small and midsized businesses across Michigan, Chicago, and beyond.

Vision

To be the trusted fractional CMO and strategic marketing partner for founders delivering both leadership and hands-on execution to help businesses grow with clarity, creativity, and measurable impact.

Expertise

Strategic marketing, brand development, web design, and content all tailored for small business realities.

What We Stand For

Inspire

Spark ideas and confidence in our clients.

Innovate

Create solutions that stand out and adapt.

Impact

Deliver measurable results that matter.

Let’s Get Started

Let’s Inspire, Innovate, and Make an Impact Together

About Us