From Roadmap to Results Strategy and Execution in One Partner
We act as your marketing leader and execution partner, building strategies that connect your business goals to measurable outcomes. From annual marketing roadmaps to go-to-market plans, we combine leadership-level insight with the execution power to bring your strategy to life.
Based in Kalamazoo, Michigan, we help small and midsized businesses across Detroit, Chicago, Grand Rapids and beyond.
“Our first-step analysis provides the high-value insights needed to scope your marketing needs and define a strategic roadmap. Custom solutions, deeper research, and execution are part of a paid engagement.”
Why a Strategy Matters
With a clear plan, you can:
- Stay focused on your highest-impact opportunities
- Avoid wasted spend on the wrong tactics
- Measure progress with clear goals and milestones
- Align your brand and message across every channel
What This Looks Like in Action
Wellness & Fitness (Lansing)
Imagine a yoga studio launching a membership drive with a targeted plan.
Professional Services (Detroit)
A law firm could focus on high-value client acquisition.
Nonprofits (Chicago)
A nonprofit might boost donor engagement with a multi-channel campaign.
Retail (Grand Rapids)
A boutique could plan seasonal promotions to match customer demand.
What You’ll Get
- Market Positioning – Where you stand and how to stand out
- Messaging Framework – What to say and how to say it
- Channel Planning – The right mix of digital and traditional marketing
- 90-Day Action Plan – A roadmap you can start using immediately
Why Work With Us
Tailored to You
No cookie-cutter plans
Built for Small Business
Strategies that fit your resources
Measurable
Clear KPIs from day one
Collaborative
We refine your plan as you grow
Our Process
Discover
Learn your goals, audience, and challenges
Plan
Build a 90-day roadmap
Execute
Support you through implementation
Review
Track results and adjust